The Gamification Report Blog

With a nod to Simon Sinek’s Golden Circle, it’s important to know WHY we are gamifying a program or process before we begin to actually gamify it. If I could anticipate what he would say (at least a few years ago) about the WHY of gamification, I believe Sinek would say our WHY will...

In his seminal work describing flow, Mihály Csíkszentmihályi discusses the frustration we feel when a challenge is more difficult than our abilities, or how boring a task will be if our skills surpass the challenge. Flow, he says, comes at the balance between challenge and...

It’s probably no surprise to you, but investing in employees pays off.
Learning opportunities result in higher levels of employee promotion, retention, satisfaction, skills and knowledge, and this translates to better organizational performance. In fact, research shows the more a company...

Gamification of real-world training and development is a powerful technique which can motivate people and help generate loyalty to your organization, its products, and its message. At its core, Gamification is about finding the fun in the things that we have to do.

But like any of our training or...